Ugly Since 2003 Banner banner home 05 banner home 02 banner home 03 banner home 01 banner home 04


Everyone’s Ugly

Ugly Fish is an Aussie sunglass brand proudly supporting all those who want to get out and about. Yeah, we’re a bit irreverent but at the same time we want to make sure your vision is crystal clear and your eyes are totally protected from the sun’s glare, harmful UV rays and any random flying objects.

Ugly Fish has a huge range of specialised sports and everyday use polarised sunglasses and motorcycle sunglasses and goggles for active people with attitude - perfect when you need to give it everything you’ve got.

Ugly Fish men’s sunglasses, women’s sunglasses and kid’s sunglasses are available in high quality plastic or metal frames and come in a wide choice of glass, multi-coated polycarbonate and nylon polarised lens options – taking care of your peepers no matter what the conditions.

Prescription sunglasses and bi-focal sunglasses are also available in a wide range of styles and colours.

If it’s attitude you’re looking for, we’ve got it in bucket loads. So, if you haven’t wrapped a pair of Ugly Fish sunglasses around your head it’s about time you tried ‘em, after all... Everyone’s Ugly!

Ugly News

Ugly Catch

Preview the New Polarised Range at AFTA 2014 Ugly Fish Eyewear will showcase its exciting new range of polarised su... read more »


Ugly Fish Welcomes New International Distributor Aussie eyewear brand Ugly Fish is thrilled to welcome on board a new i... read more »

Rocket RSPH404 MBL.SM 2 Photochromic

Rocket Photochromic Due to the success of its Rocket multifunctional goggles, irreverent e... read more »